Designs Essay Example | Topics and Well Written Essays - 1500 words

Designs - Essay Example Giles Colborne uses the design of small and commonly used gadgets to explain how simplicity can be used in the design. The example of the bicycle design seemed exciting to me. At first, I thought that any new design of a bicycle, whether simple or complex, should include the gearing system; Giles challenged me when he said that a design of a bicycle can be made simple by removing the gearing system and the front wheel. My excitement was lowered when he said that the design might be simple to the one designing bicycle but complex and difficult to the one using it (Colborne, 2010). His example of design made me learn that I should consider the user anytime I choose to use simplicity in any design. In his explanation on how to use the simplicity he employs four designs of a remote control; these four designs make use of organizing, removing, hiding or displacing strategy. Looking at the four designs, I was fascinated by designs which used organizing, removing and displacing strategies. The organizing strategy is a strategy everyone employs at least once a day; we use it every day to make what we have usable, therefore, this strategy is familiar to everyone. The strategy of organizing does not need extra costs because it uses what is already available (Colborne, 2010); therefore, it is low on costs. In addition, since the components of the gadget have only been rearranged, the user will not have difficulties adjusting to the new design; he or she will only need to master the new positions of the components which are placed in positions that are convenient to the user. The design that uses the strategy of removing is also interesting, there are some things which might not be useful to the user and just as we get rid of things we do not need from our houses, we can also get rid of the components that are no longer useful in a gadget. This design is challenging because of its counterintuitive nature (Colborne, 2010). However, it is quite effective in terms of cost as it does not require extra materials. This design works with different applications; it has been used in designing of products, websites, as well as mobile applications. This design is also user-friendly; the user is not going to have too many components on the gadget, which are not important for the use of the gadget. The design that uses displacing is intriguing; the user does not need to operate all the components using the remote control, some components can be displaced from the remote control to the television screen (Colborne, 2010). With this design, the user has a remote control that is more easy to use because most times the user will be scrolling down the menu and stop worrying of what each button on the remote control means. I realized that this design has been applied in designing the radio changer; the button for selecting whether to play music using CD, FM radio, AUX or USB is only one, and the user scrolls down the menu on the screen to find his or her choice at the m oment. This design makes the user feel as part of the system, and this helps him or her to know the operation of the system, and gives the user satisfaction while operating the gadget. Question 2 Isaacson in his book titled as â€Å"Steve Jobs† presents the biography of a computer revolutionist Steve Jobs. Steve Jobs’ life history is like a summary of good designs in the digital world; it describes the designs pioneered by Steve Jobs and their success, which led to the change of people’s lives and the way they do things. Through Apple, a company he headed, he was able to come up with designs such as Macintosh operating software, ipad, iPod, and iphone; with these designs the world was able to do things in a different way (Isaackson, 2011). Among his designs, iPad, iPod

Marketing professional practice 300 Essay Example | Topics and Well Written Essays - 1500 words

Marketing professional practice 300 - Essay Example Schools which lack funding or government support usually welcome these marketing efforts (Robert Wood Johnson Foundation 2008). In in-school marketing, a consistent and strong proposition regarding healthy eating can be integrated through informative contests; distribution of educational materials; correspondence with canteens or cafeterias; and feeding programs. While in-school marketing may not need any demand-specific strategy, in marginal sectors, there is an urgency to do so. It is presumed that low income families represent the marginal sectors of the community therefore nutritious food intake appear unreasonably expensive for them (Department of Human Services n.d.). A very important objective in this outreach is to eliminate such mindset. To achieve this, the organization can instead endorse a dietary scheme which involves nutritious but affordable food and beverages for regulated daily food consumption. An example of an exact promotional strategy is the FoodCent$ program sponsored by an Australian nonprofit (Department of Human Services n.d.). The entire program may be implemented for at least three years or more when necessary. There can be no doubt to the efficacy and conventionality of television advertising as a method of promoting a product, service, or image. It sends a message to a massive or target-specific audience within seconds. The same principle is true when promoting the cause of the charity. The television advertisement should contain the advocacy in the most creative but informative structure. With local or international child celebrities and hit characters, the organization could use television endorsers to promote it. Then, the ad should be slated during children-viewing periods, that is, within children programs. Media networks can supply the said information since they develop a programming schedule designed for different

The Chronicle of Higher Education Essay Example for Free

The Chronicle of Higher Education Essay As I stare at the computer I sometimes wonder whether it is staring back at me also. Every word that I type on the keyboard of my computer comes up letter by letter on the screen that I am staring at. Pictures come to life in front of me and they make me cry, laugh and hate. I wake up every morning and turn my computer on. Hours can pass by and I am totally unaware of it. Instead I am immersed into a world of dungeons and dragons, flying cars and spaceships. My computer makes me a God. I create cities and worlds on my computer. I can create a world where there is no pain and suffering, a Nirvana. My computer gives me my own private paradise where I can forget all about my earthly problems. My computer owns me. The technological advancements that come up every hour, every minute, and every second make me fear what new thing will come up next. What will my computer be able to do next? Will it stand up from the table where it rests and come to my bed to wake me up and ask me to play with it? Will the next generation computers be so fast that it will be humans that will require the next upgrade in order to catch up with them? Will I be forced to do my computers homework or do its research for it because it has become so much smarter than me, that I am useless without it? I am glad and grateful for the technological developments that we have right now, the computer especially. There are so many things that I would be unable to do without the aid of computers. I can no longer imagine doing any report or presentation without the help of my trusted computer. A simple paper like this, to be done by hand, would be unthinkable for me. My brain ceases to function once I turn my computer off. I feel that there is a wire somewhere that is connected to the computer and that all thought is derived from the computer. At this point technology becomes a scary concept. I fear that the whole world would come to a stop if the computers would fail for some reason because that is how dependent we have become on technology. The threat of the Millennium Bug sent Tremors into every household and business empire throughout the world. People took all of their money from their accounts and dug shelters in the ground stocked up wall to wall with the necessities to prepare for the Millennium Bug. Billions of dollars were spent to try and prevent computers all over the world from crashing. Governments spent countless hours creating back up plans if the Millennium Bug did indeed hit. The world held their breath on New Years Eve not because they were thrilled about the coming of the Millennium but because everyone was in anticipation to as to whether everything that we did prevented the coming of the Millennium Bug. WE prevented nothing. There was no Millennium Bug. It was a product of our schizophrenic imagination to create such a monster that would bring upon us the end of days; a product of our fears that we cannot live without technology. I am not an advocate of technology as my paper suggests. Instead I am throwing caution in the wind and am suggesting that we use technology with caution and prevent the creation of a society that is not dependent upon technology to live. To be able to live without worrying about technology failing you, to be able to create a report without worrying about what to do when your computers freezes or a blackout happens. References: Fretcher, H. G. (2000); Power up, Don’t Power Down: Barring students form cell phones, my space, and other communication technologies. Once they enter, the classroom is the wrong approach. A better move would be integrating. Those tools into instructions; The journal (Technological Horizons in Education), Vol. 33 Luke, A. D. (2005); Getting the big picture; community science. Methods that capture context; American journal of community psychology Vol. 35. Rees, William E. (1999). Life in the Lap of Luxury as Ecosystems Collapse. The Chronicle of Higher Education, XLV (47), B4–B5 Goldman, S. , Cole, K. Syer, C. (1999). The technology/content dilemma. Paper presented at The Secretary’s Conference on Educational Technology 1999. [on-line] Available: www. ed. gov/technolology/techConf/1999/whitepapers/paper4. html (retrieved March 14, 2008)

Java Net Business Case For An Internet Cafe Management Essay

Java Net Business Case For An Internet Cafe Management Essay Executive summary: Java Net is a different type of cafà © and it is not like a typical cafe, will give an unparallel assembly for communication and entertainment by the medium of the Internet. Java Net is mainly established for meeting the demand of customer. The customer wants: (1) access to the communication and entertainment website and can get access to search the available information to the Internet, and (2) access to the internet at a lower cost so that they can able to pay and by this way that they arent separated socially, economically, or politically. Java Nets aim is to give the residential with a social, educational, entertaining, environment for universal communication. This cafà © will be established in the place of Central London. This business plan is mainly made for the purpose of getting fund in the amount of  £24,000. The subsidiary funding is necessary to start work on preparation of site and change, buying equipment, and to assess cost in the first year of operations. Additional funding has already been fixed in the figure of: (1) From the Oregon Economic Development Fund, we get  £24,000 (2)  £19,000 of personal savings from owner (3)  £36,000 from three investors (4) and  £9,290 in the form of short-term loans. Java Net will be incorporated as an LLC corporation. It will safeguard the owner thats me, and the three investors who are from outside, Doug Wilson, Luke Walsh, and John Underwood, from matter of personal responsibility and tax which is pay as double. The investors will be considered as shareholders and they may not be responsible spending investment of personally  £12,000 each. The funding which is related to the contribution of capital from the owner which is me, shareholders and the Oregon Economic Development Fund, will permit Java Net to successfully establish and run business operations by year one. The large amount of initial capital investment will permit Java Net to give its customers to present it as entire characteristics of internet cafe. This cafà © is recognized as a unparalleled, up market, and creative environment is necessary to give the customers with an environment that will engender socialization. Successful operation in year one will give Java Net with a customer base that will permit it to be self ample in year two. http://www.bplans.co.uk/internet_cafe_business_plan/images/de0d28745dc64a87bae6f1a1613ffbae.png Objectives Java Net has some objectives for running the operation for three years: The innovation of an unparalleled, up market, creative atmosphere that will diverse Java Net from local coffee houses. Give an understanding to the community about the Internet service that is what they offer or what their facilities are. The establishment of an environment that will attract people with various interests and settings together in a common forum. To provide a very good coffee and the bakery items at a reasonable and fair price. Easily available of internet resources and other facilities of online. Keys to Success The main factors which are involved in the success of Java Net: The innovation of an unparalleled, creative, up market atmosphere that will add as the new features of Java Net and differentiate it from other competitors such as: local coffee shop and prospective internet cafes. The formation of Java Net as a residential centre for communication, socialization and entertainment. The innovation of an environment that wont restrain the user who are initiator. Java Net will set up its position itself as one of main educational resource for individuals wanted to find out about their internet facilities and alternatives. Good coffee and bakery items. Mission Due to the increment of popularity of the Internet which is continually growing at an exponential rate, easy and low cost entry  is rapidly becoming an essential of life. Java Net gives communities with the capacity to enter the Internet, take a cup of coffee, and enjoy Internet experiences in a comfortable environment. All ages and any backgrounds of people will come to enjoy the unparalleled, up market, educational, and creative environment that Java Net offers. Risks The risks consisted with starting Java Net are: Will there be a need for the services provided by Java Net in UK? Will the popularity of the Internet regular to grow, or is the Internet on less popularity? Will individuals be interested to pay for the service Java Net provides? Will the cost of entering the Internet from home drop so necessarily that there may not be a market for the Internet Cafes such as Java Net? Task 2: 1.2 Literature review: Java Net, soon to be established in Central London on 10th and Oak, will provide the community easy and affordable entry to the Internet. Java Net will offer entire access to email, WWW, FTP, Usenet and all other Internet applications such as Telnet and Gopher. Java Net will also give customers with an unparalleled and creative location for enjoying great coffee, special beverages, and bakery items. Java Net will in sort to all ages and backgrounds of customers. The instructional Internet classes, and the assisted staff that Java Net offers, will in sort to the audience that does not link themselves with the age of computer. This aspect of education will pull members such as younger and elder of the community who are quickly attaining involvement in the unparalleled resources that communicate through online have to provide. The downtown place will give business people with convenient access with their morning coffee and online requirement. Java Net is a privately under by Oregon Limited Liability Corporation. Cale Bruckner, the founder of Java Net, is the majority owner. Luke Walsh, Doug Wilson, and John Underwood, all sustain minority position of stock as private investors. Task 3: Information about market Java Net is meeting with the opportunity as stimulated of being the step-mover in the cyber-cafe market. The coherent quality of coffee, aggregate with the increasing interest in the Internet, has been established to be a gaining concept in related markets and it will produce the same results in other market. There are some factors such as current tendency, habituation, and sales data assure that the high requirement for coffee will continue invariable more than the next five years. The quick development of the Internet and online services which has been found there is only the tip of the iceberg. The possible development of the Internet is tremendous, to the item while one day, a computer terminal with the connection of online will be as usual and requirement as a telephone. It can be 10 or 20 years downward the road, but since the next five years, the service of online supplier market is certain to feel enormous development. As a modern cyber-cafe in London, Java Net will enjoy the spontaneous advantages of name identification and customer commitment. At first, Java Net will maintain a 100 % share of the market of the cyber-cafe here in UK. Since the following five years, competitors will access the market. Java Net has established an aim to hold more than a market share of 50 percent. Assignment 2: Task 1: Project resources: Java Net will give full enter to email such as, WWW, FTP, Usenet and other Internet using for example: Telnet and Gopher. With the Internet system, printing, scanning, and introductory courses will also be available to the customer. Java Net will also offer customers with an unparalleled and creative environment for enjoying the great coffee, special beverages and delicious bakery items. Competitive Comparison Java Net will be the most Internet cafe in Central London. Java Net will vary itself from the strictly-coffee cafes in London by offering its customers with combination of Internet and services of computing. Service Description Java Net will provide its customers with complete enter to the Internet and usual computer software and hardware. There are some valuable services of the Internet and computing accessories available to Java Net customers are mentioned below: Enter to external email accounts of POP3. Customers can sign up for an email account of Java Net. This account will mainly be controlled by the server of Java Net and accessible from computer systems exterior the Java Net network. FTP, Telnet, Gopher, and other popular Internet application will be used. Enter to browser of Netscape or Internet Explorer. Application of laser and color printing. Enter to recognized and more using software applications such as: Adobe Photo Shop and Microsoft Word. Java Net will also offer its customers with enter to basic classes of Internet and email. These classes will be started in the afternoon and in the evening time. By taking these classes, Java Net will establish a loyalty to the customers to its services. The computers, accessories, Internet access, and the classes couldnt mention half of the action if carried out of the environment Java Net will provide. Special offer such as: a good coffee, special drinks, bakery related items, and a comfortable environment will offer Java Net customers bring in the cafà © from the far away from home. It will be considered as a place to enjoy the facility of computing in a comfortable and well-designed environment. Fulfillment Java Net will attain the support of computer and Internet entrance from British Telecom Company who provided the support of internet service located in UK. That company will offer the connections of internet, network looking up, and the hardware necessary to operate the Java Network. Allan Brothers will offer Java Net with coffee material, mass coffee, and paper supplies. At this time, the contract for the bakery related items has not been finished. Java Net is presently managing with Humble Bagel and the French horn to fulfill the requirement. Task 2 3: Technology Java Net will spend money in high-velocity computers to offer its customers with a quick and effective link to the Internet. The computers will be authentic and amusing to work with. Java Net will extend to promote and change the method to remain present with the technology of communications. Other main interests is connected with Internet cafes, which is the equipment art and it is available there and the other facility is that not each person has the pc of Pentium on their office or home. Future Services Since Java Net develops, more technology of communications systems will be included. The hypothesis of supplemental units has been responsible for in the present plan of floor. Since the need for connectivity of internet grows, on with the growth in competition, Java Net will extend to include modern services to sustain its customer base return back for more. Start-up Summary Java Nets costs of business commencement will cover the equipment of coffee making, site redevelopment and change, arrange capital to adjust with losses in the first year, and the equipment of communications require to receive its customers online. The equipment of communications is important to offer Java Nets customers with a quick link to the Internet and the coffee services which have to provide to create a large proportion of the commencement cost. And these costs will incur the terminal of computer and total costs included with their establishment. Costs will also be incurring for the buying of two laser printers and a scanner. Not only this, costs will be arranged for the buying of the instrument of coffee preparing. Minor additional instrument, a office grinder, one espresso machine which will be buying from other suppliers. The site at Central London will need the funds for redevelopment and change. A single calculated figure will be distributed for this objective. The restoration cost estimate will add the cost which is related with preparing the site for opening business. Initial cost includes: Computers 11 =  £22,000 Printers 2 =  £1,000 Scanner 1 =  £500 System software =  £810 Espresso machine 1 =  £10,700 Automatic espresso grinder 1=  £795 Repairs and restructuring: Coffee /food preparation counters2 =  £1,000 Information display counter 1 =  £1,000 Drinking /eating counter =  £500 Stools 16 =  £1,600 Computer desks with chairs 6 =  £2,400 Items of stationery =  £500 Telephones 2 =  £200 Cost of decoration =  £13,000 http://www.bplans.co.uk/internet_cafe_business_plan/images/4883bc74c1e54d4c89bb4b085170c732.png Start-up Necessary things: Initial cost Cost on legal matters Cost of stationary Brochures Advisors Insurance Rent Coffee machine Grinder of bean Printer scanner, system software etc. Line of communication Fixtures/Remodel Total initial cost Initial capital Cash Required Initial stock Other Current Assets Long-term Assets Total Assets Total Requirements Location of Company and opportunities A site has been chosen at Central London in UK. This site is selected for various reasons, including: Closeness to the downtown business group. Closeness to trendy, up market restaurants. Closeness to London over ground Station. Parking availability. Renting cost is low  £.85 per square foot for 1700 square feet. High visibility. These qualities are coherent with Java Nets aim of offering a main part of communication and socialization for the British community. Assignment 3: Task1. Implementation of the project: Java Net usually uses three crucial strategies. Firstly: they concentrate on pulling new user of Internet. By offering friendly environment to a new user, Java Net expects to teach and train a loyal customer base. Secondly, which is the most important strategy concentrates on attracting in strength Internet users. Strength Internet users are enormously associated with the Internet and its services. Here, a large group of customers get the service from the Java Net. Power users should have the knowledge, understanding and experience of web-browsing that novice Internet users feel interesting and exciting. The third and the last strategy emphasize on establishing a social environment for the customer of Java Net. A social environment, that gives entertainment, will assist to pull customers that couldnt usually concentrate about utilizing the Internet. In former in place at Java Net, the group of customers that occurred for the over standard entertainment offerings, will recognize the prospective entertainment scope the Internet can offer. Strategy Pyramid The following subtle offer a concept of Java Nets three basic strategies. Strategy pyramid graphics are demonstrated in the appendix of this plan. Attract beginner Internet Users Java Nets first strategy focuses on attracting beginner Internet users. Java Net plans on attracting these customers by: Offering a friendly and social environment for new users. Java Net will be served through qualified personnel concentrated on serving the customers requirement. Java net arranges a customer service desk will always be served. If a customer has any type of query or matter, Java Net personnel will always be available to do help. Java Net will provide basic classes on the subject of Internet and email. These classes will be plan in such a way that can help novice users recognize themselves with these basic tools and the Java Net computer systems. Competitive Edge Java Net will focus on the strategy of differentiation to achieve a competitive advantage in this sort of cafe market. While offering the service of internet, Java Net distinguishes itself from other cafe and creates competition with all other cafes in UK. In addition, Java Net offers a relaxed environment with a coffee and bakery related items; differentiate itself from other Internet servicers in UK. Task 2 : Marketing Strategy Java Net will place itself as an up market coffee house and the most attractive service provider of internet. It will provide Standard quality coffee and drinks of different taste with a reasonable and competitive price. Because of the larger number of cafes in UK, it is necessary that Java Net establishes reasonable prices for its coffee. Java Net will apply the technique of advertising as it is considered as the main source of promotion. The cafà © opening with an add which will be a coupon for a free one hour of Internet usuage. In addition, Java Net will offer away three hours of internet using which is free use to novices who sign up for a basic to the Internet workshop giving by Java Net. Pricing Strategy Java Net mainly depends on the value of coffee and drinks of different taste on the analysis of retail profit provided by our supplier, Allan Brothers Coffee Co., Inc. Allan Brothers, which has been in this sort of coffee business for almost of 22 years and has established a proper pricing strategy. Establishing a reasonable market on the basis of hourly price, it is more difficult to use online because there is no such type of direct rivalry from another cyber-cafe in area. Therefore, Java Net will consider three main sources to establish the hourly charging rate. First, we concentrate the cost to use other Internet service provider; either it is the firm of local networking or UK online provider. The supplier of internet access applies various schemes of pricing. Some charges are fixed as on the basis of monthly hours, where other supplier charges the fee on the basis of hourly rate. In addition, some servicers apply a strategy with a blend of equally pricing schemes. By this, Java Net may promptly fix or charged more internet service fee for an individual at a monthly basis. Second, Java Net also concentrates about the market of other internet user. Third, Java Net may do a market survey on current market condition. By analyzing these three factors Java Net fix the hourly pri ce of $5. Promotion Strategy Java Net will mainly apply strategy of pull for increasing the consciousness and their demand. Primarily, Java Net has fixed its initial budget of  £5,000 in order to promotional sector which will consists of promoting to manage the coupons system for the free time of internet using which is free on the basis of publication of local and the promotion of house for example: providing customers the free time using more internet if the payment will be cleared initially by Java net. Java Net assumes that if competition increase that means new competitors access the internet business market, Java Net has to spend more money for the sector of advertising for increasing their sales for leading in case of market share. Sales Strategy Because of the retail business of Java Net, they recruit personnel for maintaining the transaction of daily or monthly sales and for these employees they should have the proficiency I computer or should have the good computer knowledge. There is another option on Java Net that is if the employees are not computer experts then they are trained by the expert technician of Java Net. These full time technicians of Java Net are always ready for assisting the customers. for distinguishes the services of Java Net from their competitors, they committed to provide friendly and helpful services which is considered as the key success factor for them. Task 3: Forecasting of sales Data for sales forecasting are now presented by the table and graph below: Sales: here, Java Net is mainly relied on their coffee item and sales of espresso in order the financial information supplied by Allann Bros Coffee Co to the Java Net.  Their sales of internet are measured by estimating the hours total in related to the terminal on each day and after that they have to also estimate the numbers of hours of consumer use. Cost of goods sold: products which are coffee related, its cost of sales are mainly measured by the analysis of the retail profit which is mainly receive from Allann Bros. Coffee Co. here, coffee related items that is bakery items costs are the 20 percent of the selling price . The internet using cost is  £660 as monthly basis which have to pay as the networking fees to Bellevue company. E-mail account fees is also the selling price of 25%. http://www.bplans.co.uk/internet_cafe_business_plan/images/8c7fccef4de3487f96da6cfe7a3c659d.png http://www.bplans.co.uk/internet_cafe_business_plan/images/8bb6be51251041fcb8d2972b6013b98f.png Conclusion: Java Net, soon to be established in Central London on 10th and Oak, will provide the community easy and affordable entry to the Internet. And I produced the report of business research on the new service of establishment of this company in UK. Java Net will provide its customers with complete enter to the Internet and usual computer software and hardware. Java Net is meeting with the opportunity as stimulated of being the step-mover in the cyber-cafe market. The coherent quality of coffee, aggregate with the increasing interest in the Internet, has been established to be a gaining concept in other markets and will produce the same results in other market. Java Net will be the most Internet cafe in Central London. Java Net will vary itself from the strictly-coffee cafes in London by offering its customers with combination of Internet and services of computing. Java Net will give full enter to email, WWW, FTP, Usenet and other Internet using for example: Telnet and Gopher. With the Int ernet system, printing, scanning, and introductory courses will also be available to the customer. Java Net will also offer customers with an unparalleled and creative environment for enjoying great coffee, specialty beverages, and bakery items. The main purpose of writing this report is to show the benefit of doing business on internet cafe which is most profitable and reasonable.

Listening Skills :: Communication

CLOSE LISTENING According to scholars in the field of listening, â€Å"Listening is the process of receiving, constructing meaning from, and responding to spoken and/or nonverbal messages" (qtd in Thompson, et al. 1994). While we may feel that we are already good listeners, we are also aware that sometimes our attention wanders, we space out completely, or we lose track of a speaker because we begin thinking about our own ideas. By asking you to practice listening, we are not suggesting that you are not a good listener already, but that by thinking about listening -- what qualities make a good listener, the various kinds of listening roles we play, and the personal challenges we have in effective listening – and doing some listening exercises, you’ll maintain the listening skills you have and perhaps develop new ones. Getting Started (Class 1) 1. First, working in groups of 4 or 5, generate a list of 8 qualities that good listeners have. These might include both visible and non-visible items. 2. Next, create a list of 8 things that can get in the way of ones ability to listen fully and effectively. For example, what kind of environments are best for listening? What kinds of emotional states make it harder to listen accurately? 3. Next, think about the different kinds of listening people engage in; what roles do listeners play from day to day? 4. Finally, come together as a class and compile a master list of your group’s findings. The â€Å"What I heard† Exercise (Class 2) Because a big part of engaged listening involves giving feedback to a speaker, sometimes we have to be able to both listen and think simultaneously. While focusing too much on our own thoughts can get in the way of effective listening, making simple connections to explore later can be very useful. In this exercise, you will listen to your classmates describe the main points from their Close-Reading papers (from Assignment One), and follow-up with a segue to your own paper. 1. First, one person says what passage his or her Close Reading is about and either reads all of it or an excerpt aloud. 2. Next, that person tells the class about the main points of his or her Close Reading, using the Close Reading paper as notes. 3. At this point, anyone whose passage is similar (some may even have identical passages) or raises similar issues, enters the conversation with an affirmation that he or she has heard the previous speaker by saying something like, â€Å"What I heard you say is †¦Ã¢â‚¬  followed by the link that the student sees between his or her own paper and the paper of the previous speaker. Listening Skills :: Communication CLOSE LISTENING According to scholars in the field of listening, â€Å"Listening is the process of receiving, constructing meaning from, and responding to spoken and/or nonverbal messages" (qtd in Thompson, et al. 1994). While we may feel that we are already good listeners, we are also aware that sometimes our attention wanders, we space out completely, or we lose track of a speaker because we begin thinking about our own ideas. By asking you to practice listening, we are not suggesting that you are not a good listener already, but that by thinking about listening -- what qualities make a good listener, the various kinds of listening roles we play, and the personal challenges we have in effective listening – and doing some listening exercises, you’ll maintain the listening skills you have and perhaps develop new ones. Getting Started (Class 1) 1. First, working in groups of 4 or 5, generate a list of 8 qualities that good listeners have. These might include both visible and non-visible items. 2. Next, create a list of 8 things that can get in the way of ones ability to listen fully and effectively. For example, what kind of environments are best for listening? What kinds of emotional states make it harder to listen accurately? 3. Next, think about the different kinds of listening people engage in; what roles do listeners play from day to day? 4. Finally, come together as a class and compile a master list of your group’s findings. The â€Å"What I heard† Exercise (Class 2) Because a big part of engaged listening involves giving feedback to a speaker, sometimes we have to be able to both listen and think simultaneously. While focusing too much on our own thoughts can get in the way of effective listening, making simple connections to explore later can be very useful. In this exercise, you will listen to your classmates describe the main points from their Close-Reading papers (from Assignment One), and follow-up with a segue to your own paper. 1. First, one person says what passage his or her Close Reading is about and either reads all of it or an excerpt aloud. 2. Next, that person tells the class about the main points of his or her Close Reading, using the Close Reading paper as notes. 3. At this point, anyone whose passage is similar (some may even have identical passages) or raises similar issues, enters the conversation with an affirmation that he or she has heard the previous speaker by saying something like, â€Å"What I heard you say is †¦Ã¢â‚¬  followed by the link that the student sees between his or her own paper and the paper of the previous speaker.

Consumer Benefits and Controversy of High Fructose Corn Syrup Essay exa

The Bittersweet Truth to High Fructose Corn Syrup This paper is about high fructose corn syrup, a widely used sweetener made from corn. It discusses the history behind it and explains the process through which it is made and why it is used so widely. It also discusses the link between high fructose corn syrup and obesity. This research paper provides and in-depth explanation of the consumer advantages of high fructose corn syrup as well as the controversy behind its labeling as natural. Most people cannot resist the sweet taste of candy, cookies, cake, or anything else you can think of. The majority of Americans have plenty of these products in their pantries, ready to be eaten. These people think that they are just eating junk food full of sugar, but almost everything that is sweet that you buy at the supermarket is chock full of something even worse, high fructose corn syrup. High fructose corn syrup is extremely soluble and mixes well in many foods. A lot of companies are willing to use it because it is cheap to produce in large quantities, unbelievably sweet and tasty, and extremely easy to store. There is a lot of controversy over high fructose corn syrup because of its questionable health effects, taste, and labeling as a natural ingredient. Even though high fructose corn syrup is a relatively recent development in food products around the world, there is a lot of history behind how it is made and why it is used in such a variety of edible goods. A scientist named Yoshiyuki Matsuoka-Naoi Takasaki patented high fructose corn syrup in 1971 while working for a government-affiliated laboratory in a large city in Japan. But it wasn't until 2001, shortly after the United States of America Surgeon General, Dr. Da... ... and the rest of the world will find themselves in an inescapable abyss. Works Cited B. Guggenheim, Zurich. Health and Sugar Substitutes. Switzerland: S. Karger, 1979 Forristal, Linda Joyce. "The Murky World of High-Fructose Corn Syrup." In the Kitchen with Mother Linda. 12 Mar 2003. The Weston A. Prince Foundation . 28 Jul 2007 . "High Fructose Corn Syrup Facts." HFCS Facts. 2007. The Corn Refiners Association. 23 Jul 2007 . Hopkins, Kate. "Why Coke Uses High fructose corn syrup." Accidental Hedonist. 01 Jan 2006. 23 Jul 2007 . National Academy of Sciences. Sweeteners Issues and Certainties. 4th Edition. Washington D.C.: Academy Forum, 1975.

Clean Energy

Fuel Cells and Clean Energy for the Future are a better alternative source of energy for our world, and a cheaper and cleaner way to live compared to the alternative, fossil fuels! Humans have been using fossil fuels to power industries, electric plants, vehicles, and home heating, for over a hundred years and have polluted our world and have killed off species of animals and charged inflated prices to get rich, not counting all of the taxes (Natural Resources Committee, 2013).It's time for newer cleaner and cheaper practical ideas to produce energy. Some of the alternative energy source ideas in this paper have been around for a surprising amount of time but due to greed from people who have got rich off from all the sales of fossil fuels, none of the practical ideas were ever implemented because of ridiculous excuses such as there too expensive to put in place. Some of the ideas aren't taxable, which I'm assuming would be one of the biggest reasons alternative energy ideas are not used by many people.Fuel cells are a great alternative energy source; there are numerous ideas such as wind generation, solar power, HHO enerators, geothermal, solar-chemical systems and Ocean Thermal Energy Conversion. All of these alternative energy sources will be discussed in depth, and all the pros and cons of each of them. Alternative energy sources and fuel cells will eventually be used because fossil fuels will eventually run out. 1% of the earth's surface is covered in water and the sun shines every day, almost all of the alternative energy sources use nature's abundance of natural resources and potential energy to produce energy, and the waste products are not harmful to the environment. Some f the alternative energy or fuel cell ideas are challenging to build, but that's how the world has become what it is today, everythings a challenge which makes it exciting. Where will we be in twenty years, and how will we power our planet, run our cars or heat our homes or produce el ectricity?There are two known ways of using the sun's rays to capture and use it to make energy. Typically we think of solar right away, but solar-chemical systems are being experimented with to try and capture and store the sun's energy to be able to use it on demand via chemical storage and the use of a atalyst to use the energy (MIT, 2010). A molecule of fulvalene diruthenium, was experimented with at MIT, it is able to capture the sun's energy almost like a rechargeable battery, the chemical can store it for later use and when the stored energy is used the molecule snaps back to its original state ready to be used again.The energy can be used as heat to boil water to turn a turbine to produce energy or use the heat to directly heat a home. These heat storing chemicals can store the and possibilities of ideas are endless. Based on this molecule, MIT is in search of ther molecules with the same properties that are in abundance and a lot cheaper. Ultimately this can be used as a so lar-thermal fuel, when the reaction takes place to let out the suns heat it can reach temperatures of 200 degrees Celsius.This heat could be used in a number of ways to produce energy, for example Just using the heat released could easily heat a home. The chemical used isn't readily available but they are still experimenting with different chemicals to find one with the same properties as fulvalene diruthenium. Solar power is energy harnessed from the un's rays, and is a renewable energy source. Panels are made from silicon which is a semiconductor when the sun's rays (photons) hit the solar panels electrons in the panel absorb the energy which transforms the electrons into conduction electrons (Clean Energy, 2012).The electrons then carry an electric charge to a place that stores that energy like a battery bank. Solar panels are put up in series and work together to harness the sun's rays to produce energy required for whatever it is you're trying to power. It takes quite a few qua lity high watt panels to power a small cabin. Solar power is clean and sun rays are free but the system isn't and to power a home or cabin these systems can cost $20,000 and up. The price of the systems is the reason most people don't have them or use them.To set up a solar system, there are also a lot of components to hook up and a lot of wiring. With a lot of these different systems you would have to have a charge controller and a battery bank to store the energy produced by the solar panels. Which battery banks are also very expensive and need to properly be wired in series whether it is a 24 volt or 12 volt system. Solar power also doesn't produce electricity all the time, at night and on cloudy days solar panels don't put out the peak wattage they are capable of.Ocean Thermal Energy Conversion or (OTEC) has been around for a long time. An OTEC plant is built in the ocean on a hurricane proof platform so workers are safe from the elements. The oceans waters store 1000 times more heat than the atmosphere. More than 300 times the earth's needs are in the solar power contained in the tropical ocean. The heat is distributed by Thermo hailing circulation, which is a combination of wind, emperature and the earth's rotation; it acts like a conveyer belt. An ocean thermo energy conversion plant would be strategically placed in the ocean.At the equator the surface of the ocean is hot and some depths reach 3000 feet deep which is cold water. So this is an ideal place to place the plant since it works by the temperature differences in the water. An OTEC system uses the surface water to boil a gas such as propane, because propane has a low boiling point (Britannica, 2013). So it is used to power a turbine which produces electricity. The hot water on the top boils the gas nd creates steam out of the liquid propane which powers power's the turbine. The propane goes through a condenser and is cooled by the deep water temperature.So the propane is not burned at all it's J ust used to turn the turbine, to turn the electric generator, as steam, and then it goes through the cooling process to return to liquid form. Depending on the size of the plant, these OTEC plants can produce endless amounts of power and the process does not pollute the atmosphere. The plants cost a lot of money to build, but it would easily pay itself off in a few different ways. The technical definition of Bio diesel is a fuel comprised of mono alkyl esters of long has been around as long as diesel engines, but hasn't been in demand until recently.The way bio diesel is produced is through a process called transesterification, by altering the chemical properties of the oil with methanol. It is produced from renewable domestic resources which are not as harmful to the environment as petroleum fuels. It is also nontoxic and biodegradable. These kinds of fuels can be used in endless real world applications to produce energy. Commercial and esidential diesel generators can be ran with these fuels to produce energy without any modifications to the engine.Bio diesel also can be used with diesel vehicles that let off bad emission, and are worse for the ozone layer and affect global warming. Tractor trailers drive cross country daily to supply our nation with foods and products, by using bio diesel they could lower tail pipe emissions by 41%. These fuels can power diesel generators that could easily power a house or business. With some modifications to lower noise levels it could be a feasible and fairly cheap and clean ay to live and also get rid of a power bill. The only real problem with bio diesels is it could increase nitrogen oxide emissions.That problem can be overcome by a process called blending, which 20% bio diesel is blended with 5% diesel to get the best of both and get rid of the worst. Fuel cells of the near or distant future will be like batteries in a typical house hold item such as a flashlight. A fuel cell is something that uses a source of fuel li ke Hydrogen and an oxidant to electrochemically make electricity (National Geographic, 2013). Fuel cells could power our vehicles, houses, nd be portable so electricity can be brought where it would be required. Unlike batteries, fuel cells won't stop producing electricity as long as fuel is provided to it.Fuel cells are better for our atmosphere, they don't produce as many harmful green house gases and they don't produce any of the air pollutants that create health problems or smog. Once in production and fuel cells are able to compete with the fossil fuel industries, eventually they would be a lot cheaper than our typical sources of energy. Every fuel cell has two electrodes one negative and a positive one; they are called the anode and cathode. Electricity is produced at the electrodes. They also have an electrolyte which carries charged particles from one electrode to the other.There is also a catalyst that is introduced between the electrodes that speed up the reaction at the e lectrodes to produce more electricity at a faster rate. Another alternative energy source or fuel for everything we need fuel to power is water, the most abundant natural resource on the planet. Hydrogen fuel cells or hydrogen generators are being experimented with everyday. Water is made up of hydrogen and oxygen molecules, so to make it a combustible fuel, the hydrogen olecules need to be separated from the oxygen molecules. To accomplish this to produce hydrogen as a fuel is fairly easy.First a cell is made out of stainless steel with a positive and negative lead, separated by 1. 5mm for optimum hydrogen production. A common cell is 7 stainless plates which two of the plates on the outside are positive and negative and the rest of the sandwiched plates are neutral plates which help keep the cell run at cooler temperatures. The cell is then put into a housing unit with distilled water and an electrolyte; with a 12 volt source hooked up o the positive lead and a ground hooked up to the negative lead. Bubbles will start to form, which are hydrogen molecules breaking free from the oxygen molecules. ousing of the generator and into a bubbler to make sure the hydrogen is clean. From the bubbler the hydrogen can be pumped into a tank and then into an engine or directly into an engine. The waste ends up producing water, which isn't good for regular metal exhausts and will rust them out, but a stainless exhaust can replace it with no further worries. Catalytic converters on cars today turn some of the missions into water and eventually rust exhausts anyway. Some vehicles need more fuel than others, such as a tractor trailer VS a Prius (USA Today 2013).A hydrogen generator would have to be made specifically for the engine it's going to run. Alternative energy such as wind, solar, and geothermal energy sources will be a more efficient way of sustaining energy needed by humans. A wind turbine creates energy by the wind, which is potential energy sitting there where eve r located, Just waiting for a gust of wind to produce energy. Solar energy is readily available to us all but is ery expensive to set up. Geothermal energy is also readily available to us and is a clean source of energy but is also a very expensive set up. In the future prices will come down.So the companies making products for solar energy and geothermal energy can better compete on the energy market. By using alternative energy sources and fuel cells our planet could be a cleaner more efficient planet (Clean Energy, 2012). Fuel cells and alternative energy sources are a lot more efficient than the use of fossil fuels. There are a variety of different fuel cells and alternative energy ources in production right know, experimenting with different fuels and energy sources could potentially make more of a variety of efficient fuels and alternative energy combinations. Conclusion alternative, fossil fuels!There are numerous possibilities of alternative energy source ideas to power the world. The previous paragraphs talked about seven different alternative energy sources that could work to power our planet, without pollution and environmental wastes. These alternative energy sources use natural resources to produce energy, which seems to be the most responsible way to power our world. MIT's experiments with the molecule fulvalene diruthenium, is an exceptional idea. To be able to have the power of the suns energy stored in a molecule, and to be able to use it on demand is an amazing feat.Solar power is another alternative energy source that harnesses the suns power to create energy, which also doesn't pollute our world, and is a renewable energy source. Both solar and chemical solar systems use sunlight to produce energy which is in abundance and don't produce waste products. The use of water to produce power is another alternative energy source or fuel that uses nature's natural resources. Ocean Thermal Energy Conversion technology is not new. In 1881, Jacques Ar sene d'Arsonval, a French physicist, proposed tapping the thermal energy of the ocean.But it was d'Arsonval's student, Georges Claude, who in 1930 built the first OTEC plant in Cuba (U. S. Department of Energy (2013). OTEC can be used today to supply the world with energy with no pollution or waste, the first plant built produced 22 Kilowatts, which is enough to power a house or two but not enough to power a country. If the plants were made bigger with new technology and a fleet of these plants were built, ells and HHO generators are another alternative energy source that uses nature's natural resources.HHO generators use's water to produce energy or fuel, water covers 71% of the earth's surface so why not experiment with it as a fuel or energy source? The water used in some of the systems can be recycled so there is no waste or pollution. Fuel cells use hydrogen and an oxidant to produce electricity. HHO generators produce hydrogen as a fuel, which in combination could produce powe r as a fuel and electricity. These two alternative energy sources could be used on all ehicles in the country and cut out emissions as a whole.This would dramatically help our environment in a short period of time, probably enough to offset Chinas pollution and waste it produces. These alternative energy sources are Just a few of hundreds of ideas, new and old that are realistic energy sources to power our country or planet. It would take years to implement some of the ideas but some could be produced and ready to use immediately. I have personally made wind turbines and I am currently building an HHO generator and I'm also building a self-running generator that runs on nothing but the energy it produces.IVe experimented with all of these on a small scale and they worked great. So If you would like to make a difference and help clean up our planet and stop polluting and save a few dollars, start inventing or look at the history of alternative energy sources and build off someone els e's ideas. If you're not into building things yourself, do some research on the alternative energy source of your choice and buy it. There are a lot of websites that sell wind turbines, solar panels, HHO generators and boosters, some systems are a lot of money but most are obtainable by the average American.